Susan M. Ivey

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{{#badges: Tobaccowiki}} Susan M. Ivey is the CEO chairwoman of Reynolds American, formerly known as R.J. Reynolds (RJR) Tobacco Company. According to Forbes, she is 46 years old and has been with RJR for 24 years. Her compensation is $2.2 million/year. She attained a BS at the University of Florida in 1980 and received her MBA at Bellarmine College in 1987. [1]

She was formerly President and CEO of Brown & Williamson. She was reported in the July, 2000 issue of Ad Age magazine to have said, "We're changing the way we combat in the industry by using guerrilla warfare out there on the street."

Biography

Ivey was formerly president and chief executive officer of Brown & Williamson Tobacco Corporation (B&W), a subsidiary of British American Tobacco that was the third-largest manufacturer and marketer of cigarettes in the United States prior merging its U. S. operations with Reynolds Tobacco in July 2004. At that time, Reynolds American became the new parent company. Ivey served as head of international brands and earlier as director of marketing in China for British American Tobacco. Ivey joined Brown & Williamson Tobacco in 1981 as a sales representative, and held various trade and brand positions, including division manager and brand director, prior to her international assignments in 1990. She returned to Brown & Williamson in 1999 and served as senior vice president of marketing and a member of the company's executive committee prior to her elevation to president and CEO in January 2001.

Ivey assumed her current positions with Reynolds Tobacco and Reynolds American in 2004.

References

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